The Rapid Rise of Social Media Shopping
As a result of the COVID-19 pandemic, eCommerce has seen a big rise and social media platforms have also been getting in on the action, by offering direct buying options in the platforms. Now, consumers are getting more comfortable with social media shopping, so, we can see the rapid rise of social media shopping. Considering the growth of social media shopping, The Influencer Marketing Factory team did a survey and shared a report that highlights the rise of social media shopping. You can check the highlights of social media shopping in the below graphic.
https://i.imgur.com/STUVSkE.png