LinkedIn Insights - LinkedIn Ads Bidding Best Practices

Want to learn more about LinkedIn advertisements and how to maximize your paid campaigns in the app? If that's the case, this listing is for you. LinkedIn has released a comprehensive overview of the numerous ads bid types available on the platform, as well as suggestions on how and when to use each feature.

According to LinkedIn:

"When you create a LinkedIn campaign, all advertising are entered into a second-price auction system per member browsing LinkedIn's feed." In the background, the auction ranks bids from numerous advertisers bidding for the same ad position for a member in milliseconds. The bid is the maximum amount of money you're ready to spend for a specific result, such as a click. The bid type you choose should be determined by your marketing objectives. Then a combination of relevance, the likelihood that a LinkedIn member would connect with your ad, and bid value then determines which advertiser's ad gets shown to the user and when."

Important info have — Check LinkedIn's new bidding one-pager below, and learn more about LinkedIn bidding techniques here.

https://i.imgur.com/344T5d3.png