What are the benefits of long-tail keywords?

In our SEO Campaigns, we use both short-tail and long-tail keywords. Long-tail keywords are the long phrases which are specific search terms that give a better description of a particular thing or concept. If you have doubts about the benefits of long-tail keywords in the SEO campaign. Let's have a look at the benefits of long-tail keywords below.

1. Long-tail keywords have less competition
2. You can gain Substantial traffic from long-tail keywords
3. You easily reach your targeted traffic through long-tail keywords
4. Long-tail keywords have high conversion rates
5. Long-tail keywords are best for highly competitive niche
6. You can personalize your long-tail keywords
7. Long-tail keywords are best for PPC campaigns


Guys, if you know any other benefits of long-tail keywords, let me know them in the comments below!