When it comes to the entertainment industry, content is the product and the marketers in the entertainment industry very well know how to market their content. So, here are the seven tactics Content Marketers should learn from the entertainment industry.

  1. Content Can Be a Product
  2. Diversify Your Assets
  3. Fans Love a Good Rerun
  4. Amplify Your Greatest Hits
  5. Learn the Difference Between a Single and a B-Side
  6. Content Is a Multichannel Experience
  7. Content Is Part of Culture